Marketing Communications Management: Analysis, Planning, Implementation

Copley, Paul


Engels | 30-12-2022 | 480 pagina's

9780857027863

Hardback


€ 255,00

 Van Dinter boeken
   Dit boek wordt geprint. Mogelijk langer levertijd




Tekst achterflap

'First rate and comprehensive. This book has got it just right: a rich blend of academic underpinning and practical examples in a very readable style. You are encouraged to participate in the almost distance-learning approach and via the innovative and thought provoking "stop-points" - Martin Evans, Senior Fellow, Cardiff Business School

Details

EAN :9780857027863
Auteur: 
Uitgever :SAGE
Publicatie datum :  30-12-2022
Uitvoering :Hardback
Taal/Talen : Engels
Status :Dit boek wordt geprint. Mogelijk langer levertijd
Aantal pagina's :480